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Gateway to International Business

Laajuus:
30 op

Gateway to International Business

Gateway to International Business

Gateway to International Business

Gateway to International Business

Gateway to International Business

Gateway to International Business

Gateway to International Business

Gateway to International Business

Gateway to International Business

Gateway to International Business

Ilmoittautumisaika

14.11.2022 - 26.02.2023

Ajoitus

06.03.2023 - 31.05.2023

Laajuus

2 op

Yksikkö

SeAMK International Business

Toimipiste

SeAMK Seinäjoki, Frami

Opetuskielet
  • Englanti
Tutkinto-ohjelma
  • Gateway to International Business
Opettaja
  • Ib3 sivutoiminen Nimeämätön
Opiskelijaryhmät
  • IB21
    Tradenomi (AMK), International Business
  • IGWIB23S
    Gateway to International Business

Tavoitteet

The students understand the current institutional framework for doing business in China and in Beijing: the students have a general understanding of various aspects of China?s business environment

Sisältö

- Basic information on political and economic structure in China
- Business environment in China
- Business culture
- Doing business in China

Arviointiasteikko

1-5

Arviointikriteerit, tyydyttävä (1)

The oral and written coursework is at a passable level in terms of knowledge, skills and their further application. The student recognizes the basic features of China as a market area.

Arviointikriteerit, hyvä (3)

The oral and written coursework is at a good level in terms of knowledge, skills and their further application. The student is able to analyse the characteristics of China as a market area.

Arviointikriteerit, kiitettävä (5)

The oral and written coursework is at an excellent level in terms of knowledge, skills and their further application. The student is able to analyse the characteristics of China as a market area and make use of this information effectively.

Esitietovaatimukset

No specific requirements.

Ilmoittautumisaika

16.04.2022 - 11.09.2022

Ajoitus

19.09.2022 - 18.12.2022

Laajuus

3 op

Yksikkö

SeAMK International Business

Toimipiste

SeAMK Seinäjoki, Frami

Opetuskielet
  • Englanti
Tutkinto-ohjelma
  • Gateway to International Business
Opettaja
  • Harrison Okuogume
Opiskelijaryhmät
  • IB20
    Tradenomi (AMK), International Business
  • IGWIB22F
    Gateway to International Business

Tavoitteet

Students are capable of applying the following elements of B-to-B Marketing into practical marketing situations in B-to-B environment: relationship marketing and its role in B-to-B marketing, formation of competitive advantage in B-to-B markets, organizational purchasing behavior, diffusion process of innovations and segmentation in B-to-B markets.

Sisältö

Relationship marketing and its role in B-to-B marketing, formation of competitive advantage in B-to-B markets, organizational purchasing behavior, diffusion process of innovations, segmentation in B-to-B markets.

Arviointiasteikko

1-5

Arviointikriteerit, tyydyttävä (1)

1 = knows basic concepts of business to business marketing

Arviointikriteerit, hyvä (3)

3 = knows concepts of business to business marketing well and is able to apply those concepts well in practice

Arviointikriteerit, kiitettävä (5)

5 = knows concepts of business to business marketing very well and is able to apply those concepts very well in practice

Esitietovaatimukset

No previous studies are required.

Ilmoittautumisaika

16.04.2022 - 07.09.2022

Ajoitus

05.09.2022 - 18.12.2022

Laajuus

3 op

Virtuaaliosuus (op)

1 op

Yksikkö

SeAMK International Business

Toimipiste

SeAMK Seinäjoki, Frami

Opetuskielet
  • Englanti
Paikat

1 - 24

Tutkinto-ohjelma
  • Gateway to International Business
Opettaja
  • Kaija-Liisa Kivimäki
Ajoitusryhmät
  • Pienryhmä 1 (Koko: 24. Avoin AMK: 0.)
  • Pienryhmä 2 (Koko: 24. Avoin AMK: 0.)
Opiskelijaryhmät
  • IGWIB22F
    Gateway to International Business
Koulutusryhmat
  • Pienryhmä 1
  • Pienryhmä 2

Tavoitteet

The student is able to work and perform in a multinational professional team promoting a product/ company. He/she performs well in the recruiting process. The student is able to manage personal professional development in English according to the principles of lifelong learning.

Sisältö

- Developing and echancing ( existing ) business skills in English
- Product and company promotion
- Sales negotiations

Lisätietoja opiskelijoille

NB
the current implementation includes:
- Developing and echancing ( existing ) business skills in English
- Product and company promotion
- business communication skills

Arviointiasteikko

1-5

Arviointikriteerit, tyydyttävä (1)

Simple structures, limited professional vocabulary, mistakes disturb understanding. Students understand slow and clear speech and some parts of easy field-related texts.

Arviointikriteerit, hyvä (3)

Satisfactory use of professional vocabulary in relation to the student?s field of expertise. Students understand the most common field-related texts. Performs fairly well in predictable field-related situations.

Arviointikriteerit, kiitettävä (5)

Skillful use of professional vocabulary in relation to the student?s field of expertise. Students understand and manage to produce complex professional material. Performs very well in field-related situations.

Esitietovaatimukset

The course is aimed at students who study English as a second language. ( Not for students with English as a mother tongue or the official language of education). The course is ideal for Gateway students as well as 3 and 4 year students of the business school.

Lisätiedot

The course yields 1 virtual credit.

Ilmoittautumisaika

16.04.2022 - 11.09.2022

Ajoitus

19.09.2022 - 18.12.2022

Laajuus

3 op

Yksikkö

SeAMK International Business

Toimipiste

SeAMK Seinäjoki, Frami

Opetuskielet
  • Englanti
Tutkinto-ohjelma
  • Gateway to International Business
Opettaja
  • Harrison Okuogume
Opiskelijaryhmät
  • IB20
    Tradenomi (AMK), International Business
  • IGWIB22F
    Gateway to International Business

Tavoitteet

Students are able to understand significance of knowledge and competences in the organizational context. They know the basic principles of knowledge management and they know how to evaluate and develop the competences. Students can describe the knowledge management process and they are able to participate in identifying, managing and developing knowledge and competences to the development of business in a company. They will be familiar with the technologies that enable knowledge share in organizations.

Sisältö

. the basic concepts of knowledge management and its significance for business
- the nature and classification of knowledge
- knowledge management methodologies
- knowledge management process
- practical knowledge management tools

Arviointiasteikko

1-5

Arviointikriteerit, tyydyttävä (1)

The student is able, with guidance, to utilize the methods learnt during the study unit.

Arviointikriteerit, hyvä (3)

The student is able to utilize the methods learnt during the study unit independently.

Arviointikriteerit, kiitettävä (5)

The student is able to utilize the methods learnt during the study unit independently and is able apply the learnt knowledge in new contexts.

Esitietovaatimukset

Human Resource Management and Organisations, Information and Communication Technology.