Study Guide

Objective

Students master the basics of financial management, marketing, human resource management and law to an extent required for running a business. Students are able to use the essential modules of ERP-system. Students can explain the principles of business operations and how different operations are linked with each other. Students are able to work in different business tasks with a service-oriented attitude. They can work in a group and analyse the situation of the firm in general.

Content

- basics of accounting, e.g. double-entry bookkeeping, preparation and interpretation of financial statements, payroll administration, basics of company taxation
- competitive tools of marketing
- trade fair
- marketing campaign
- customer contacts
- making a contract
- termination of employment
- voluntary and judicial collection of a receiveable
- recruiting new personnel
- analyzing the team

Materials

- Bergström S. ja Leppänen A.: Yrityksen asiakasmarkkinointi, Edita, Helsinki
- Jormakka, R., Koivusalo, K., Lappalainen, J. ja M. Niskanen (2023): Laskentatoimi, Edita, Helsinki
- Karttunen, T., Laasanen, H., Sippel, L., Uitto, T., & Valtonen, M. (2017). Juridiikan perusteet (5.-6. painos.). Sanoma Pro Oy.
- muu luennoitsijoiden ilmoittama materiaali

Teaching methods

- lectures and guided exercises
- working in a virtual enterprise

Student workload

lectures and guided practice
- independent work

Evaluation scale

1-5

Assessment criteria, satisfactory (1)

The student has carried out work and participated as instructed. The student is able to plan business operations. The objective of the course is for the student to be able to define the basics of financial administration, marketing, personnel management, and law, which are needed to maintain a business. The student can explain the governing fundamentals of different business areas and how these interconnect. The student is able to function in different roles in a business with a proper service attitude. The student is able to function in a group and is able to analyze a company's performance.

Assessment criteria, good (3)

The student has carried out work and participated actively. The student is able to plan business operations. The objective of the course is for the student to be able to define the basics of financial administration, marketing, personnel management, and law, which are needed to maintain a business. The student can explain the governing fundamentals of different business areas and how these interconnect. The student is able to function in different roles in a business with a proper service attitude. The student is able to function in a group and is able to analyze a company's performance.

Assessment criteria, excellent (5)

The student has carried out work thoroughly and participated actively and constructively. The objective of the course is for the student to be able to define the basics of financial administration, marketing, personnel management, and law, which are needed to maintain a business. The student can explain the governing fundamentals of different business areas and how these interconnect. The student is able to function in different roles in a business with a proper service attitude. The student is able to function in a group and is able to analyze a company's performance.

Assessment methods and criteria

- group assignments: marketing assignment (30 %)
- individual work: exam in law (40 %); exam in running a business (30 %)
- participation in the group assignments and events (passed/failed)

Qualifications

Planning a Business
Starting up a Business