Visual Communication (5 cr)
Code: 2B00BP21-3011
General information
Enrollment
01.01.2024 - 21.02.2024
Timing
01.03.2024 - 31.05.2024
Credits
5 op
Teaching languages
- Finnish
Degree programmes
- Bachelor of Culture and Arts, Cultural Management
Teachers
- Juhani Haarala
Objective
The student
- is able to analyze the principles of typography and design of graphical symbols
- is able to apply the basics of visual communication in graphical design assignments and commissions
- is able to apply the basics of image processing in assignments
- knows the basics of layout and is able to apply different grids
- is able to utilize the opportunities to apply graphic design in different media and productions
Content
- Basics of chromatics
- Basics of typography
- Graphic design software
- Basics of layout design
- Printed communication and electronic communication
Materials
Itkonen, M. (2007). Typografian käsikirja. RPS-yhtiöt.
Evaluation scale
1-5
Assessment criteria, approved/failed
Pass:
- Student attends classes.
- Student can adapt the basics of visual communications in tasks and commissions and in different mediums and productions.
- He understands basics of layout design, colors and typography.
- Student can identify differences between print and digital media.
Fail:
- Student does not return his tasks at all or they do not show that he understands the substance of the course at all.
- Student does not understand basics of layout design, colors or typography.
- Student does not attend classes.