Business Development Framework and StrategyLaajuus (5 cr)
Code: KD00BT45
Objective
The student is able to use structured methodology for assessing and developing business strategies across brand development, partnerships, human resources, management and leadership. The student is able to analyse and assess various companies strategies.
Content
Business development framework process
Brand development
Acquisitions and partnerships
Human resources
Management and leadership
Assessment criteria, satisfactory (1)
The student has participated actively in the course. Student has shown in the course ability to comprehend the basic concepts of the course: Student has been able to use the basic concepts of the course in the case company`s assignment
Assessment criteria, good (3)
The student has carried out work very well and participated actively and constructively. Student has shown in the course ability to comprehend the concepts of the course and apply the concepts in practical business cases: Student has been able to develop solutions for the case company in the assignment of the course.
Assessment criteria, excellent (5)
The student has carried out work to an excellent standard and participated actively and constructively. Student has shown in the course ability to comprehend the concepts of the course and apply the concepts in practical business cases: Student has been able to develop creative solutions in the assignment of the course