Opinto-opas

Osaamistavoitteet

Students know the strategic management process and the most important methodologies used in strategic planning. They also can execute the methodologies using case studies.

Students can apply advanced Strategic management such as Competitive Matrix, Michael Porter's Five Industry Forces, QPSM (Quantitative Planning Strategic Matrix), and Balanced Score Card tools to a specific project.
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Students can apply analytical Thinking to develop a full strategic Business Plan for a new strategic Business Unit.

Sisältö

The methodologies of strategic management, the typical steps of the strategic process chain: strategic analysis, conceptualization and strategic control, theory and in practice to instruments such as environmental scans, early warning systems, core competence analysis, SWOT, portfolio analysis, life-cycle analysis, blue ocean methodology, and balanced scorecard.

Esitietovaatimukset

Basic studies

Arviointikriteerit, tyydyttävä (1)

The student has participated actively in the course. Student has shown in the course ability to comprehend the basic concepts of the course: Student has been able to use the basic concepts of the course in the assignments.

Arviointikriteerit, hyvä (3)

The student has carried out work very well and participated actively and constructively. Student has shown in the course ability to comprehend the concepts of the course and apply the concepts in practical business cases: Student has been able to develop solutions in the assignments of the course.

Arviointikriteerit, kiitettävä (5)

The student has carried out work to an excellent standard and participated actively and constructively. Student has shown in the course ability to comprehend the concepts of the course and apply the concepts in practical business cases: Student has been able to develop creative solutions in the assignment of the course.