Internationalization of business (3cr)

Code: LT00DM33-3001

General information

Enrollment: 11.11.2024 - 22.01.2025; Registration for the implementation has ended.

Timing: 27.01.2025 - 30.04.2025; Implementation has ended.

Number of ECTS credits allocated: 3 cr

Local portion: 0 cr

Virtual portion: 3 cr

Mode of delivery: Distance learning

Unit: SeAMK Business Management and SME Business Management

Campus: SeAMK Seinäjoki, Frami

Teaching languages: English

Degree programmes: Bachelor of Business Administration, SME Business Management

Teachers: Maja Krljic

Scheduling groups: Avoin AMK (Ei koske tutkinto-opiskelijaa) (Size: 10 . Open UAS : 10.)

Groups: MPK24
Bachelor of Business Administration, SME Business Management

Small groups: Open UAS (Doesn't apply to degree student)

Course: LT00DM33

Evaluation scale

1-5

Objective

Students know the characteristics of international business, including practical operations of foreign trade. Students can choose a suitable entry mode according to the situation of the exporting company and target markets. Students are aware of cultural differences and how they influence business. The focus will be on international business entry modes and SMEs.

Content

- Introduction to International trade
- Entry Modes
- Practical and legal aspects of foreign trade
- Culture
- Market Entry Plan

Materials

International Business, The Challenges of Globalization. 10/E, John J. Wild and Kenneth L. Wild. Pearson Education. (2023).

Teaching methods

Online course, no scheduled classes
- guided practice
- Independent work
Teaching method will be Problem Based Learning. Students will select a target country and a product to launch in that country. In addition using English as a business Lingua Franca will be explored.

Student workload

80 hours of independent work
Students are free to decide how to use the 80 hours in regards to completing course tasks.

Assessment criteria, satisfactory (1)

The market entry plan and the final exam are completed at a passable level. Student can create a practical market entry plan for a case company and has passable argumentation for decisions.

Assessment criteria, good (3)

The completed market entry strategy and the final exam are completed at a good level. Student can create a practical and logical market entry plan for a case company and the argumentation for export decisions are well grounded.

Assessment criteria, excellent (5)

The completed market entry strategy and the final exam are completed at an excellent level. Students can create an innovative and advanced market entry plan for a case company and argumentation for export decisions are at an excellent level.