Practical Business Skills: Exploring Local and Global Markets (3cr)

Evaluation scale

1-5

Content scheduling

online sessions: 16 March and 13 April
intensive week at SeAMK: week 17, 24 April – 28 April

Objective

• Students learn to understand the local market of a certain product.
• Students are able to conduct a case study focusing on the market share and consumption of a product
• Students gain an understanding of the similarities and differences between domestic and international markets
• Students enhance their skills in international teamwork and intercultural communication

Content

• Exploring local markets of a given product
• An international case study by combining and contrasting the domestic input
• Teamwork skills
• Presentation skills
• Feedback skills
• Intercultural communication skills

Materials

Study material: as announced in the kick off session

Teaching methods

Two online sessions, one intensive week

Assessment criteria, satisfactory (1)

Grade 1. The student completes the assigned work. The student partially demonstrates understanding of the key concepts relating to the topic.
Grade 2. The student completes the assigned work. The student demonstrates understanding of the key concepts relating to the topic.

Assessment criteria, good (3)

Grade 3. The student completes the assigned work of good quality.? The student demonstrates good understanding and acquisition of the key concepts relating to the topic.
Grade 4. The student completes the assigned work of high quality. The student demonstrates thorough understanding and acquisition of the key concepts relating to the topic.

Assessment criteria, excellent (5)

5: The student completes the assigned work of excellent quality. The student demonstrates deep understanding and acquisition of the key concepts relating to the topic.