Online Communication Skills in English (2 - 3cr)

Objective

Students recognize the differences between online communication and communication in traditional media. They learn to assess and use the web as a medium of business communication and develop their skills in web writing in English.

Content

- communicative features of the web
- communicative elements of web pages
- the web in business communication
- effective and interactive web writing
- cross-cultural aspects of online communication

Qualifications

English at Work or a similar course

Assessment criteria, satisfactory (1)

Students know the main characteristics of online communication and can produce short texts and messages for online purposes in English.

Assessment criteria, good (3)

Students perceive the characteristics of online communication and can produce texts and messages for online purposes in good English.

Assessment criteria, excellent (5)

Students have a good understanding of the characteristics of online communication and are able to produce texts and messages for online purposes in excellent English.

Materials

- distance learning on a Moodle platform
- independent learning assignments