Strategic Management (4 op)
Toteutuksen tunnus: IB00CX63-3007
Toteutuksen perustiedot
- Ilmoittautumisaika
- 22.04.2024 - 04.09.2024
- Ilmoittautuminen toteutukselle on päättynyt.
- Ajoitus
- 02.09.2024 - 29.11.2024
- Toteutus on päättynyt.
- Opintopistemäärä
- 4 op
- Lähiosuus
- 4 op
- Toteutustapa
- Lähiopetus
- Yksikkö
- SeAMK International Business
- Toimipiste
- SeAMK Seinäjoki, Frami
- Opetuskielet
- englanti
- Koulutus
- Bachelor of Business Administration, International Business
- Opettajat
- Dario Liberona
- Ryhmät
-
IB23BBachelor of Business Administration, International Business
- Opintojakso
- IB00CX63
Arviointiasteikko
1-5
Tavoitteet
Students know the strategic management process and the most important methodologies used in strategic planning. They also are able to execute the methodologies using case studies..
Sisältö
The methodologies of strategic management, the typical steps of the strategic process chain: strategic analysis, conceptualisation and strategic control, theory and in practice to instruments such as environmental scans, early warning systems, core competence analysis, SWOT, portfolio analysis, life-cycle analysis, blue ocean methodology and balanced scorecard.
Opetusmenetelmät
The methodologies of strategic management,
Typical steps of the strategic process chain: strategic analysis, conceptualization, formulation and strategic control
theory and in practice instruments such as environmental scans,pestel, competitive matrix, SWOT matrix, marketing stretegy, blue ocean and generic strategies and balanced scorecard.
A guide book will provide most of the contents for the Strategic Management methodology
Case analysis
Making an Strategic Plan for acompany
Reading Quices
Arviointikriteerit, tyydyttävä (1)
The student has participated actively in the course. Student has shown in the course ability to comprehend the basic concepts of the course: Student has been able to use the basic concepts of the course in the assignments.
Arviointikriteerit, hyvä (3)
The student has carried out work very well and participated actively and constructively. Student has shown in the course ability to comprehend the concepts of the course and apply the concepts in practical business cases: Student has been able to develop solutions in the assignments of the course.
Arviointikriteerit, kiitettävä (5)
The student has carried out work to an excellent standard and participated actively and constructively. Student has shown in the course ability to comprehend the concepts of the course and apply the concepts in practical business cases: Student has been able to develop creative solutions in the assignment of the course.
Esitietovaatimukset
Basic studies