Productization Process (3 op)
Toteutuksen tunnus: 2K00CL88-3002
Toteutuksen perustiedot
Ilmoittautumisaika
02.09.2021 - 30.09.2021
Ajoitus
25.10.2021 - 19.12.2021
Laajuus
3 op
Yksikkö
SeAMK Liiketoiminta ja kulttuuri
Toimipiste
SeAMK Liiketoiminta ja kulttuuri, Seinäjoki
Opetuskielet
- Englanti
Tutkinto-ohjelma
- Gateway to Cultural Management
Opettaja
- Juhani Haarala
- Jaana Liukkonen
Opiskelijaryhmät
-
IGWCM21FGateway to cultural management studies
Tavoitteet
The student
- understands the characteristics of a productization process
- is able to recognize opportunities of productization in their professional field
- is able to productize a service or product idea
- is able to protect the targets of productization from competitors
Sisältö
- productization process
- spin-offs
- customer-orientation as a basis for productization
- protection of intellectual property
Arviointiasteikko
1-5
Arviointikriteerit, tyydyttävä (1)
The student
- understands the characteristics of a productization process
- understands the opportunities of productization in their own professional field
- understands the importance of customer-orientation in productization
- knows methods of protection of intellectual property
Arviointikriteerit, hyvä (3)
The student
- masters the characteristics of a productization process
- has a clear idea of the opportunities of productization in their own professional field
- has a clear idea of the importance of customer-orientation in productization
- has a clear idea of methods of protection of intellectual property
Arviointikriteerit, kiitettävä (5)
The student
- masters the productization process
- masters the opportunities of productization in their own professional field
- masters and is able to apply customer-orientation in productization
- masters and is able to apply methods of protection of intellectual property