Global Innovation StrategyLaajuus (5 op)
Tunnus: 5D00BK84
Osaamistavoitteet
The student is able to identify megatrends, trends and weak signals in industry’s environment. Student can evaluate the impact of the change and transformation processes of business environment. The student is able to identify the opportunities and threats of digital business and develop digital business model.
Sisältö
• Strategic management
• Business forecasting
• Digital business environment
• Service business and innovation
• International business
• Social media and digital marketing
Arviointikriteerit, tyydyttävä (1)
The student has participated actively in the course. Student has shown in the course ability to comprehend the basic concepts of the course: Student has been able to use the basic concepts of the course in practical business cases.
Arviointikriteerit, hyvä (3)
The student has carried out work well and participated actively and constructively. Student has shown in the course ability to comprehend the concepts of the course and apply the concepts in practical business cases. Student has been able to develop solutions for the case company in the assignment of the course.
Arviointikriteerit, kiitettävä (5)
The student has carried out work to an excellent standard and participated actively and constructively. Student has shown in the course ability to comprehend the concepts of the course and apply the concepts in practical business cases. Student has been able to develop creative solutions in the assignment of the course.
Ilmoittautumisaika
13.08.2023 - 29.09.2023
Ajoitus
01.10.2023 - 31.12.2023
Laajuus
5 op
Yksikkö
SeAMK Master School
Toimipiste
SeAMK Seinäjoki, Frami
Opetuskielet
- Englanti
Tutkinto-ohjelma
- Tradenomi (ylempi AMK), Liiketoimintaosaaminen
- Master of Business Administration, International Business Management
Opettaja
- Elisa Kannasto
Opiskelijaryhmät
-
IBM23Masters Degree Programme in International Business Management
Tavoitteet
The student is able to identify megatrends, trends and weak signals in industry’s environment. Student can evaluate the impact of the change and transformation processes of business environment. The student is able to identify the opportunities and threats of digital business and develop digital business model.
Sisältö
• Strategic management
• Business forecasting
• Digital business environment
• Service business and innovation
• International business
• Social media and digital marketing
Oppimateriaalit
Moodle material
Opetusmenetelmät
Global Master School Intensive week organized in Germany, no hybrid or online option
Opiskelijan ajankäyttö ja kuormitus
Intensive week and independent pre-task
Arviointiasteikko
1-5
Arviointikriteerit, tyydyttävä (1)
The student has participated actively in the course. Student has shown in the course ability to comprehend the basic concepts of the course: Student has been able to use the basic concepts of the course in practical business cases.
Arviointikriteerit, hyvä (3)
The student has carried out work well and participated actively and constructively. Student has shown in the course ability to comprehend the concepts of the course and apply the concepts in practical business cases. Student has been able to develop solutions for the case company in the assignment of the course.
Arviointikriteerit, kiitettävä (5)
The student has carried out work to an excellent standard and participated actively and constructively. Student has shown in the course ability to comprehend the concepts of the course and apply the concepts in practical business cases. Student has been able to develop creative solutions in the assignment of the course.
Arviointimenetelmät ja arvioinnin perusteet
Course evaluation 1-5, intensive group work and self reflection
Arviointikriteerit, tyydyttävä (1-2)
The student has participated actively in the course. Student has shown in the course ability to comprehend the basic concepts of the course: Student has been able to use the basic concepts of the course in practical business cases.
Arviointikriteerit, hyvä (3-4)
The student has carried out work well and participated actively and constructively. Student has shown in the course ability to comprehend the concepts of the course and apply the concepts in practical business cases. Student has been able to develop solutions for the case company in the assignment of the course.
Arviointikriteerit, kiitettävä (5)
The student has carried out work to an excellent standard and participated actively and constructively. Student has shown in the course ability to comprehend the concepts of the course and apply the concepts in practical business cases. Student has been able to develop creative solutions in the assignment of the course.
Ilmoittautumisaika
06.03.2023 - 30.04.2023
Ajoitus
15.05.2023 - 21.05.2023
Laajuus
5 op
Yksikkö
SeAMK Master School
Opetuskielet
- Englanti
Tutkinto-ohjelma
- Tradenomi (ylempi AMK), Liiketoimintaosaaminen
- Master of Business Administration, International Business Management
Tavoitteet
The student is able to identify megatrends, trends and weak signals in industry’s environment. Student can evaluate the impact of the change and transformation processes of business environment. The student is able to identify the opportunities and threats of digital business and develop digital business model.
Sisältö
• Strategic management
• Business forecasting
• Digital business environment
• Service business and innovation
• International business
• Social media and digital marketing
Arviointiasteikko
1-5
Arviointikriteerit, tyydyttävä (1)
The student has participated actively in the course. Student has shown in the course ability to comprehend the basic concepts of the course: Student has been able to use the basic concepts of the course in practical business cases.
Arviointikriteerit, hyvä (3)
The student has carried out work well and participated actively and constructively. Student has shown in the course ability to comprehend the concepts of the course and apply the concepts in practical business cases. Student has been able to develop solutions for the case company in the assignment of the course.
Arviointikriteerit, kiitettävä (5)
The student has carried out work to an excellent standard and participated actively and constructively. Student has shown in the course ability to comprehend the concepts of the course and apply the concepts in practical business cases. Student has been able to develop creative solutions in the assignment of the course.
Ilmoittautumisaika
14.11.2022 - 15.01.2023
Ajoitus
09.01.2023 - 31.05.2023
Laajuus
5 op
Yksikkö
SeAMK Master School
Toimipiste
SeAMK Seinäjoki, Frami
Opetuskielet
- Englanti
Tutkinto-ohjelma
- Tradenomi (ylempi AMK), Liiketoimintaosaaminen
- Master of Business Administration, International Business Management
Opettaja
- Yli Nimeämätön
Opiskelijaryhmät
-
IBM22Tradenomi (ylempiAMK), International Business Management
-
YLI21Tradenomi (ylempi AMK), Liiketoimintaosaaminen
Tavoitteet
The student is able to identify megatrends, trends and weak signals in industry’s environment. Student can evaluate the impact of the change and transformation processes of business environment. The student is able to identify the opportunities and threats of digital business and develop digital business model.
Sisältö
• Strategic management
• Business forecasting
• Digital business environment
• Service business and innovation
• International business
• Social media and digital marketing
Arviointiasteikko
1-5
Arviointikriteerit, tyydyttävä (1)
The student has participated actively in the course. Student has shown in the course ability to comprehend the basic concepts of the course: Student has been able to use the basic concepts of the course in practical business cases.
Arviointikriteerit, hyvä (3)
The student has carried out work well and participated actively and constructively. Student has shown in the course ability to comprehend the concepts of the course and apply the concepts in practical business cases. Student has been able to develop solutions for the case company in the assignment of the course.
Arviointikriteerit, kiitettävä (5)
The student has carried out work to an excellent standard and participated actively and constructively. Student has shown in the course ability to comprehend the concepts of the course and apply the concepts in practical business cases. Student has been able to develop creative solutions in the assignment of the course.