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Sales/Personal Selling (2cr)

Course unit code: KD06BNMA629

General information


Credits
2 cr

Objective

The student develops a basic understanding of the contents of personal sales work in business to business marketing environment.

Content

Practicing different elements of personal saleswork in classroom and school environment in practical sales settings chosen by each student.

Assessment criteria, satisfactory (1)

Will be announced at the beginnning of the course.

Materials

Will be provided by the teacher.

Teaching methods

Lectures and practice.

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