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Productization ProcessLaajuus (3 cr)

Code: 2B00BP31

Objective

The student
- understands the characteristics of a productization process
- is able to recognize opportunities of productization in their professional field
- is able to productize a service or product idea
- is able to protect the targets of productization from competitors

Content

- productization process
- spin-offs
- customer-orientation as a basis for productization
- protection of intellectual property

Assessment criteria, satisfactory (1)

The student
- understands the characteristics of a productization process
- understands the opportunities of productization in their own professional field
- understands the importance of customer-orientation in productization
- knows methods of protection of intellectual property

Assessment criteria, good (3)

The student
- masters the characteristics of a productization process
- has a clear idea of the opportunities of productization in their own professional field
- has a clear idea of the importance of customer-orientation in productization
- has a clear idea of methods of protection of intellectual property

Assessment criteria, excellent (5)

The student
- masters the productization process
- masters the opportunities of productization in their own professional field
- masters and is able to apply customer-orientation in productization
- masters and is able to apply methods of protection of intellectual property

Materials

Parantainen, J. (2007). Tuotteistaminen : rakenna palvelusta tuote 10 päivässä. Talentum.

Enrollment

22.04.2024 - 09.10.2024

Timing

04.11.2024 - 18.12.2024

Credits

3 op

Teaching languages
  • Finnish
Degree programmes
  • Bachelor of Culture and Arts, Cultural Management
Teachers
  • Juhani Haarala
  • Jaana Liukkonen
Student groups
  • KUTU22

Objective

The student
- understands the characteristics of a productization process
- is able to recognize opportunities of productization in their professional field
- is able to productize a service or product idea
- is able to protect the targets of productization from competitors

Content

- productization process
- spin-offs
- customer-orientation as a basis for productization
- protection of intellectual property

Materials

Parantainen, J. (2007). Tuotteistaminen : rakenna palvelusta tuote 10 päivässä. Talentum.

Evaluation scale

1-5

Assessment criteria, satisfactory (1)

The student
- understands the characteristics of a productization process
- understands the opportunities of productization in their own professional field
- understands the importance of customer-orientation in productization
- knows methods of protection of intellectual property

Assessment criteria, good (3)

The student
- masters the characteristics of a productization process
- has a clear idea of the opportunities of productization in their own professional field
- has a clear idea of the importance of customer-orientation in productization
- has a clear idea of methods of protection of intellectual property

Assessment criteria, excellent (5)

The student
- masters the productization process
- masters the opportunities of productization in their own professional field
- masters and is able to apply customer-orientation in productization
- masters and is able to apply methods of protection of intellectual property

Enrollment

17.04.2023 - 06.09.2023

Timing

23.10.2023 - 17.12.2023

Credits

3 op

Teaching languages
  • Finnish
Degree programmes
  • Bachelor of Culture and Arts, Cultural Management
Teachers
  • Juhani Haarala
  • Jaana Liukkonen
Student groups
  • KUTU21

Objective

The student
- understands the characteristics of a productization process
- is able to recognize opportunities of productization in their professional field
- is able to productize a service or product idea
- is able to protect the targets of productization from competitors

Content

- productization process
- spin-offs
- customer-orientation as a basis for productization
- protection of intellectual property

Evaluation scale

1-5

Assessment criteria, satisfactory (1)

The student
- understands the characteristics of a productization process
- understands the opportunities of productization in their own professional field
- understands the importance of customer-orientation in productization
- knows methods of protection of intellectual property

Assessment criteria, good (3)

The student
- masters the characteristics of a productization process
- has a clear idea of the opportunities of productization in their own professional field
- has a clear idea of the importance of customer-orientation in productization
- has a clear idea of methods of protection of intellectual property

Assessment criteria, excellent (5)

The student
- masters the productization process
- masters the opportunities of productization in their own professional field
- masters and is able to apply customer-orientation in productization
- masters and is able to apply methods of protection of intellectual property

Enrollment

16.04.2022 - 12.10.2022

Timing

24.10.2022 - 18.12.2022

Credits

3 op

Teaching languages
  • Finnish
Degree programmes
  • Bachelor of Culture and Arts, Cultural Management
Teachers
  • Juhani Haarala
  • Jaana Liukkonen
Student groups
  • KUTU20

Objective

The student
- understands the characteristics of a productization process
- is able to recognize opportunities of productization in their professional field
- is able to productize a service or product idea
- is able to protect the targets of productization from competitors

Content

- productization process
- spin-offs
- customer-orientation as a basis for productization
- protection of intellectual property

Evaluation scale

1-5

Assessment criteria, satisfactory (1)

The student
- understands the characteristics of a productization process
- understands the opportunities of productization in their own professional field
- understands the importance of customer-orientation in productization
- knows methods of protection of intellectual property

Assessment criteria, good (3)

The student
- masters the characteristics of a productization process
- has a clear idea of the opportunities of productization in their own professional field
- has a clear idea of the importance of customer-orientation in productization
- has a clear idea of methods of protection of intellectual property

Assessment criteria, excellent (5)

The student
- masters the productization process
- masters the opportunities of productization in their own professional field
- masters and is able to apply customer-orientation in productization
- masters and is able to apply methods of protection of intellectual property