Productization ProcessLaajuus (3 cr)
Code: 2B00BP31
Objective
The student
- understands the characteristics of a productization process
- is able to recognize opportunities of productization in their professional field
- is able to productize a service or product idea
- is able to protect the targets of productization from competitors
Content
- productization process
- spin-offs
- customer-orientation as a basis for productization
- protection of intellectual property
Assessment criteria, satisfactory (1)
The student
- understands the characteristics of a productization process
- understands the opportunities of productization in their own professional field
- understands the importance of customer-orientation in productization
- knows methods of protection of intellectual property
Assessment criteria, good (3)
The student
- masters the characteristics of a productization process
- has a clear idea of the opportunities of productization in their own professional field
- has a clear idea of the importance of customer-orientation in productization
- has a clear idea of methods of protection of intellectual property
Assessment criteria, excellent (5)
The student
- masters the productization process
- masters the opportunities of productization in their own professional field
- masters and is able to apply customer-orientation in productization
- masters and is able to apply methods of protection of intellectual property
Materials
Parantainen, J. (2007). Tuotteistaminen : rakenna palvelusta tuote 10 päivässä. Talentum.
Enrollment
22.04.2024 - 09.10.2024
Timing
04.11.2024 - 18.12.2024
Credits
3 op
Teaching languages
- Finnish
Degree programmes
- Bachelor of Culture and Arts, Cultural Management
Teachers
- Juhani Haarala
- Jaana Liukkonen
Student groups
-
KUTU22
Objective
The student
- understands the characteristics of a productization process
- is able to recognize opportunities of productization in their professional field
- is able to productize a service or product idea
- is able to protect the targets of productization from competitors
Content
- productization process
- spin-offs
- customer-orientation as a basis for productization
- protection of intellectual property
Materials
Parantainen, J. (2007). Tuotteistaminen : rakenna palvelusta tuote 10 päivässä. Talentum.
Evaluation scale
1-5
Assessment criteria, satisfactory (1)
The student
- understands the characteristics of a productization process
- understands the opportunities of productization in their own professional field
- understands the importance of customer-orientation in productization
- knows methods of protection of intellectual property
Assessment criteria, good (3)
The student
- masters the characteristics of a productization process
- has a clear idea of the opportunities of productization in their own professional field
- has a clear idea of the importance of customer-orientation in productization
- has a clear idea of methods of protection of intellectual property
Assessment criteria, excellent (5)
The student
- masters the productization process
- masters the opportunities of productization in their own professional field
- masters and is able to apply customer-orientation in productization
- masters and is able to apply methods of protection of intellectual property
Enrollment
17.04.2023 - 06.09.2023
Timing
23.10.2023 - 17.12.2023
Credits
3 op
Teaching languages
- Finnish
Degree programmes
- Bachelor of Culture and Arts, Cultural Management
Teachers
- Juhani Haarala
- Jaana Liukkonen
Student groups
-
KUTU21
Objective
The student
- understands the characteristics of a productization process
- is able to recognize opportunities of productization in their professional field
- is able to productize a service or product idea
- is able to protect the targets of productization from competitors
Content
- productization process
- spin-offs
- customer-orientation as a basis for productization
- protection of intellectual property
Evaluation scale
1-5
Assessment criteria, satisfactory (1)
The student
- understands the characteristics of a productization process
- understands the opportunities of productization in their own professional field
- understands the importance of customer-orientation in productization
- knows methods of protection of intellectual property
Assessment criteria, good (3)
The student
- masters the characteristics of a productization process
- has a clear idea of the opportunities of productization in their own professional field
- has a clear idea of the importance of customer-orientation in productization
- has a clear idea of methods of protection of intellectual property
Assessment criteria, excellent (5)
The student
- masters the productization process
- masters the opportunities of productization in their own professional field
- masters and is able to apply customer-orientation in productization
- masters and is able to apply methods of protection of intellectual property
Enrollment
16.04.2022 - 12.10.2022
Timing
24.10.2022 - 18.12.2022
Credits
3 op
Teaching languages
- Finnish
Degree programmes
- Bachelor of Culture and Arts, Cultural Management
Teachers
- Juhani Haarala
- Jaana Liukkonen
Student groups
-
KUTU20
Objective
The student
- understands the characteristics of a productization process
- is able to recognize opportunities of productization in their professional field
- is able to productize a service or product idea
- is able to protect the targets of productization from competitors
Content
- productization process
- spin-offs
- customer-orientation as a basis for productization
- protection of intellectual property
Evaluation scale
1-5
Assessment criteria, satisfactory (1)
The student
- understands the characteristics of a productization process
- understands the opportunities of productization in their own professional field
- understands the importance of customer-orientation in productization
- knows methods of protection of intellectual property
Assessment criteria, good (3)
The student
- masters the characteristics of a productization process
- has a clear idea of the opportunities of productization in their own professional field
- has a clear idea of the importance of customer-orientation in productization
- has a clear idea of methods of protection of intellectual property
Assessment criteria, excellent (5)
The student
- masters the productization process
- masters the opportunities of productization in their own professional field
- masters and is able to apply customer-orientation in productization
- masters and is able to apply methods of protection of intellectual property