Introduction to E-Business (2cr)

Evaluation scale

1-5

Content scheduling

Mitä on digitaalinen liiketoiminta ja digitaalinen kaupankäynti
Digitaaliset markkinapaikat
Digitaaliset liiketoiminnan liiketoimintamallit
Digitaalisen liiketoiminnan infrastruktuuri
Digitaalinen liiketoimintaympäristö yhteiskunnassa
Oppimistehtävätehtävä: Liiketoimintamallin kuvaaminen
Digitaalinen liiketoimintastrategia
          Toimitusketjun hallinta (sis. hankinta- ja ostotoimi)
          Digitaalinen markkinointi ja myynti (sis. asiakas-suhteen hallinta)
Oppimistehtävän esitys seminaarissa
Kotitentti (essee)

Objective

Students are able to define e-business concepts. Students learn how a company or other organisation is able to step up its activities by means of e-business. Students are familiar with the main business models, enabling the company to develop and expand their business to the Internet. Students are able to recognize and classify the most important e-business information systems. Students are aware of e-business security risks.

Content

- basic concepts of e-business
- electrification of business
- expansion of business on the Internet
- e-business strategies and business models
- e-Information Systems
- security risks and their management

Materials

Luennoitsijan Moodlessa ilmoittama materiaali

Teaching methods

Luennot ja oppimistehtävät

Exam schedules

Oppimistehtävän korotusmahdollisuus

International connections

Ei ole

Completion alternatives

Ei ole

Student workload

Yhteensä 54h, josta lähiopetus 20h ja itsenäinen opiskelu 34h

Assessment criteria, satisfactory (1)

Students are able to define e-business and e-core of basic concepts. The student is able to name the most important business models. Students are able to list the most important online business information systems. Students are familiar with online business information security risks.

Assessment criteria, good (3)

Students are able to identify and characterize the underlying network services business models. Students are able to list and describe the most important online business information systems. Students are able to list and describe the security risks of online business and know the ways to prevent them.

Assessment criteria, excellent (5)

Students are able to assess how a company or other organization is able to step up its activities by means of e-business. Students are able to apply different business models for a variety of online services. The student knows the most important online business information systems and is able to assess their suitability. Students are familiar with online business information security risks and know how to prevent them.

Qualifications

Information and communication technology