Concept Development (5 cr)
Code: 2K00CL89-3004
General information
Enrollment
04.09.2023 - 11.09.2023
Timing
04.09.2023 - 15.10.2023
Credits
5 op
Teaching languages
- English
Degree programmes
- Gateway to Cultural Management
Teachers
- Juhani Haarala
- Jaana Liukkonen
Student groups
-
IGWCM23FGateway to Cultural Management Studies
Objective
The student is able to
- understand the importance of concept development as part of product development
- compare the differences between concept development and product design
- apply the basics of concept development methods in the creation of a new product/service idea
- develop an innovative idea together with the commissioner and/or the user as a project
- analyse the risks and opportunities of concept development
- apply the principles of concept protection
Content
- concept development process
- methods of concept development
- customer and user cooperation
- risk assessment and protection
Evaluation scale
1-5
Assessment criteria, satisfactory (1)
The student
- understands the importance of concept development as part of product design
- applies the basics of concept development methods in the creation of a new product/service idea
- develops an innovative idea together with the commissioner and/or user as a project
- analyses the risks and opportunities of concept development
- applies the principles of concept protection
Assessment criteria, good (3)
The student
- understands the importance of concept development as part of product design
- applies well the basics of concept development methods in the creation of a new product/service idea
- develops an innovative idea together with the commissioner and/or user as a project
- analyses the risks and opportunities of concept development in a comprehensive way
- applies the principles of concept protection
Assessment criteria, excellent (5)
The student
- understands very well the importance of concept development as part of product design
- applies very well the basics of concept development methods in the creation of a new product/service idea
- develops very well an innovative idea together with the commissioner and/or user as a project
- analyses the risks and opportunities of concept development in a comprehensive way
- applies the principles of concept protection in a diverse way