Strategic Management (4 cr)
Code: IB00CX63-3005
General information
Enrollment
17.04.2023 - 06.09.2023
Timing
18.09.2023 - 17.12.2023
Credits
4 op
Teaching languages
- English
Degree programmes
- Bachelor of Business Administration, International Business
Teachers
- Dario Liberona
Student groups
-
IB22B
Objective
Students know the strategic management process and the most important methodologies used in strategic planning. They also are able to execute the methodologies using case studies.
Content
The methodologies of strategic management, the typical steps of the strategic process chain: strategic analysis, conceptualisation and strategic control, theory and in practice to instruments such as environmental scans, early warning systems, core competence analysis, SWOT, portfolio analysis, life-cycle analysis, blue ocean methodology and balanced scorecard.
Location and time
Presence mode - some Hybrid
Materials
Strategic Management : Concept and Cases - Fred David - Prentice Hall
Management and Management Cases - Peter Drucker
Teaching methods
Reading Material
Case Solving /presentation
Active Class discussions
Videos
Final Report
Moodle Exams
Content scheduling
Changing environment
On strategic Management
The nature of Strategic Management
Advantages of planning
Mission and Vission
Objectives
External Analysis
Internal Analysis
Swot Analysis
Strategies in Action
Balanced Score Cards
Evaluation scale
1-5
Assessment criteria, satisfactory (1)
The student has participated actively in the course. Student has shown in the course ability to comprehend the basic concepts of the course: Student has been able to use the basic concepts of the course in the assignments.
Assessment criteria, good (3)
The student has carried out work very well and participated actively and constructively. Student has shown in the course ability to comprehend the concepts of the course and apply the concepts in practical business cases: Student has been able to develop solutions in the assignments of the course.
Assessment criteria, excellent (5)
The student has carried out work to an excellent standard and participated actively and constructively. Student has shown in the course ability to comprehend the concepts of the course and apply the concepts in practical business cases: Student has been able to develop creative solutions in the assignment of the course.
Assessment methods and criteria
Assessment scale:
51-59 1
60-69 2
70-79 3
80-89 4
90-100 5
Qualifications
Basic studies