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Concept Development (5cr)

Code: 2K00CL89-3003

General information


Enrollment
01.09.2022 - 07.09.2022
Registration for the implementation has ended.
Timing
05.09.2022 - 16.10.2022
Implementation has ended.
Number of ECTS credits allocated
5 cr
Local portion
5 cr
Mode of delivery
Contact learning
Unit
SeAMK Cultural Management
Teaching languages
English
Degree programmes
Gateway to Cultural Management
Teachers
Juhani Haarala
Jaana Liukkonen
Course
2K00CL89

Evaluation scale

1-5

Objective

The student is able to

- understand the importance of concept development as part of product development
- compare the differences between concept development and product design
- apply the basics of concept development methods in the creation of a new product/service idea
- develop an innovative idea together with the commissioner and/or the user as a project
- analyse the risks and opportunities of concept development
- apply the principles of concept protection

Content

- concept development process
- methods of concept development
- customer and user cooperation
- risk assessment and protection

Materials

- provided by lecturers

Teaching methods

Lectures, group or pair work

Student workload

Total 130 hours

Assessment criteria, satisfactory (1)

The student
- understands the importance of concept development as part of product design
- applies the basics of concept development methods in the creation of a new product/service idea
- develops an innovative idea together with the commissioner and/or user as a project
- analyses the risks and opportunities of concept development
- applies the principles of concept protection

Assessment criteria, good (3)

The student
- understands the importance of concept development as part of product design
- applies well the basics of concept development methods in the creation of a new product/service idea
- develops an innovative idea together with the commissioner and/or user as a project
- analyses the risks and opportunities of concept development in a comprehensive way
- applies the principles of concept protection

Assessment criteria, excellent (5)

The student
- understands very well the importance of concept development as part of product design
- applies very well the basics of concept development methods in the creation of a new product/service idea
- develops very well an innovative idea together with the commissioner and/or user as a project
- analyses the risks and opportunities of concept development in a comprehensive way
- applies the principles of concept protection in a diverse way

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