Study Guide

Objective

The student identifies and can explain the basic concepts of the strategic management and its methods. He can act in the support processes of the strategic management and can estimate the realization of strategy processes.

Content

grounds of the strategic management
environment analyses and organizational analyses
strategic choices
business strategies
realization and execution of the strategy
development and evaluation of the strategy

Evaluation scale

1-5

Assessment criteria, satisfactory (1)

The student can name and can define the central concepts which describe a strategy and the drawing up of it.

Assessment criteria, good (3)

The student can explain the strategy processes of the business and can produce examples and plans from them.

Assessment criteria, excellent (5)

The student can estimate concepts and can analyze them. The student has an ability in the control of strategyprocesses. The student can adapt target-oriented and realistically the theories of the strategy.

Qualifications

Basic studies