Business Development Framework and Strategy (5cr)
Code: KD00BT45-3001
General information
- Enrollment
- 01.08.2019 - 06.09.2019
- Registration for the implementation has ended.
- Timing
- 06.09.2019 - 14.09.2019
- Implementation has ended.
- Number of ECTS credits allocated
- 5 cr
- Local portion
- 5 cr
- Mode of delivery
- Contact learning
- Teaching languages
- English
- Degree programmes
- Master of Business Administration, International Business Management
- Teachers
- Jukka-Pekka Luostarinen
- Satu Lautamäki
- Yli Nimeämätön
- Anne-Maria Aho
- Course
- KD00BT45
Content scheduling
-
Objective
The student is able to use structured methodology for assessing and developing business strategies across brand development, partnerships, human resources, management and leadership. The student is able to analyse and assess various companies strategies.
Content
Business development framework process
Brand development
Acquisitions and partnerships
Human resources
Management and leadership
Materials
To be announced later.
Teaching methods
Lectures and teamwork
Employer connections
-
Exam schedules
No exam.
International connections
-
Completion alternatives
-
Student workload
Contact hours 32 h, team and independent work 100 h.
Assessment criteria, satisfactory (1)
The student has participated actively in the course. Student has shown in the course ability to comprehend the basic concepts of the course: Student has been able to use the basic concepts of the course in the case company`s assignment
Assessment criteria, good (3)
The student has carried out work very well and participated actively and constructively. Student has shown in the course ability to comprehend the concepts of the course and apply the concepts in practical business cases: Student has been able to develop solutions for the case company in the assignment of the course.
Assessment criteria, excellent (5)
The student has carried out work to an excellent standard and participated actively and constructively. Student has shown in the course ability to comprehend the concepts of the course and apply the concepts in practical business cases: Student has been able to develop creative solutions in the assignment of the course