Service business models (3cr)

Objective

Goal is to strengthen the understanding of industrial digitalization in own field and in business. Student will understand the central concepts and theories of business and can analyze the impact and possibilities offered by industrial internet based on these.
Student can understand the business model of a company operating in the field and how to develop it further.

Content

• Internet of things (IoT) as a concept from the business point of view
• Disruption of business / new challenges faced due to Internet of Things
• Divide of product functionalities
• Transformation from physical products to systems (and systems of systems)
• Internet and competition strategies
• Identification of the customer needs and the user experience
• Creating an operational business model and plan

Assessment criteria, approved/failed

accepted-to be supplemented