Study Guide

Objective

The student has skills to identify and promote new ideas and opportunities related to the food chain. The student has competence to interpret current factors and future trends affecting the activities of the food sector. The student produces an idea description, independently or as a team, that considers the priorities of the competition. After the course, the student will have the necessary skills to refine their ideas into a feasible concept.

The idea developed during the course is examined particularly by the following perspectives:

- Uniqueness and added value of the idea
- Opportunity or need in the market
- Business perspective and risks
- Competence required for implementation
- Responsibility, sustainability perspective and opportunities of digitalization.

Content

The course is conducted in the form of online studies. The student familiarizes with the online materials of the course and produces an idea description according to the criteria of the competition consisting of learning tasks. The idea description can be produced either independently or in a student team. It is also possible to participate in the course without submitting your idea to the competition.

Materials

Jussila, E., & Hannu, H. (2017). Liikeidean kehittäjän lähtöselvitys, matkalla menestyväksi yrittäjäksi. Into Seinäjoki ja Seinäjoen ammattikorkeakoulu.

Business Model Canvas.

Teaching methods

The course is conducted as online studies. The student familiarizes themselves with the online materials of the course and produces an idea description consisting of learning tasks, in accordance with the competition criteria.

The idea description can be produced either independently or in a student team. It is also possible to participate in the course without submitting your idea to the competition.

Completion alternatives

The idea description can be produced either independently or in a student team of 2–3 students

realization.localizedApproveRejectDescription

Approved completion of the online course requires the completion of the learning tasks of the course and creating an idea description according to the criteria of the competition. The idea description must be returned within the deadline (2 ECTS credits). If the student participates in the Food Business Challenge and advances to the final, they will receive one additional credit for the course (total 3 ECTS credits).

Evaluation scale

Passed/failed

Assessment criteria, approved/failed

Approved:
Approved completion of the online course requires the completion of the learning tasks of the course and creating an idea description according to the criteria of the competition. The idea description must be returned within the deadline (2 ECTS credits). If the student participates in the Food Business Challenge and advances to the final, they will receive one additional credit for the course (total 3 ECTS credits).

Failed:
The student does not complete the learning tasks included in the course within the time limit. The student does not have the required knowledge and skills that are included in the competency objectives.

Assessment criteria, satisfactory (1)

The student does not complete the learning tasks included in the course within the time limit. The student does not have the required knowledge and skills that are included in the competency objectives.

Qualifications

No previous studies are required.

Further information

All students, regardless of their field of study, are welcome to attend the course.

The Food Business Challenge is a nationwide student competition organized annually by Seinäjoki University of Applied Sciences to search for new business ideas, products or services related to the food sector. The theme of the competition is sustainable food solutions, and you can participate either alone or with a team. The winner of the competition will have product prizes, valuable idea development services and visibility. The Food Business Challenge -course supports participation in the competition.