Study Guide

Objective

Student is able to identify the core conceptual tensions involved in strategic renewal and some of the theoretical foundations of strategic renewal. The student is able to identify trends and developments in the operating environment on firm and industry level. The student can evaluate the impact of the identified change drivers on business and analyze the value creation of an organization in a changing world. Student can recognize and assess new business opportunities.

Content

Significance of strategy and strategic renewal; Strategic tools and methods, business model; Planning a strategy process; Analysis of the changing environment

Assessment criteria, satisfactory (1)

Student uses and applies the concepts with a shallow analysis
Student assesses the changing operating environment and its impacts at a superficial level
Student works at identifying new business opportunities with a somewhat incomplete analysis
Student is able to apply strategic tools at a limited level

Assessment criteria, good (3)

Student applies the concepts logically
Student analyses the operating environment and its changes diligently
Student applies strategic tools systematically
Student is able to identify a new business opportunity and assess it credibly

Assessment criteria, excellent (5)

Student applies the concepts logically and with insight
Student analyses the operating environment and its changes systematically and with versatility
Student applies strategic tools systematically and analytically, demonstrating sensitivity to context
Student is able to identify a viable new business opportunity and provide credible arguments for it