Digital Content CreationLaajuus (4 cr)
Code: 5F00DX31
Objective
Students can design and implement content for digital platforms. They manage producing, processing, and publishing of digital text (storytelling), image, audio, and video. The student masters the utilization of social media in business and can utilize various software for digital content creation. The student can maintain social media services and help drive traffic to the website.
Content
- Producing, processing, and publishing digital text (storytelling), images, audio, and video.
- Various software for digital content creation.
- Maintenance of social media services.
- SEO tools and practices.
- AI tools in content creation.
Assessment criteria, satisfactory (1)
The student recognizes the discussed concepts related to digital content creation and applies them mostly correctly. The student's outputs demonstrate some ability to justify content creation choices and the capability to independently publish content.
Assessment criteria, good (3)
The student recognizes nearly all discussed concepts related to digital content creation and can apply them appropriately. The student's outputs demonstrate the ability to justify and analyze content creation choices accurately. The student's work shows capability in independent publication planning and execution.
Assessment criteria, excellent (5)
The student recognizes the discussed concepts related to digital content creation and applies them with interpretation. The student's outputs demonstrate the ability to justify and analyze content creation choices comprehensively. The student critically applies business principles and ethical perspectives to digital content creation. The student's work shows capability in independent publication planning and execution.