|Recognizing and Assessing Business Opportunities||5|
|Business in creative fields||5|
|Research and Development Methods||5|
(Select 5 ECTS)
|Management of Intellectual Capital||5|
|Innovation through co-creation methods||5|
|Circular Economy and New Business||5|
|Customer Relationship Management||5|
|Marketing capability development||5|
|Marketing communication management||5|
Free Choice Studies
|Free Choice Studies||5|
|ECTS credits per period / semester / academic year||60||60||60||60||60||60||60||60||60||60||60||60||60||60||60||60||60|
Studies of syllabus is planned so 60 credits are studied in academic year. Planned syllabus may change during studies.
Due to the timing of optional and elective courses, credit accumulation per semester / academic year may vary.
DESCRIPTION AND COMPETENCE AREAS OF THE DEGREE PROGRAMME:
The Degree Programme for Cultural Managers (Master’s level) prepares experts in and innovators of creative economy, who are able to recognize targets for development in their field and to plan and manage processes of change. The student develops their competencies in the management of processes of creative economy and public cultural services with an entrepreneurial approach. The entrepreneurial way of action is an ability to lead work communities in creative professions in a flexible and creative way. The student improves their business competencies, necessary for today’s rapidly changing and global operational environments. The aim of the studies is to develop an understanding of the operational environments of especially creative economy and to seek profitable solutions for consumer demand.
PROFESSIONAL COMPETENCY PROFILE:
A graduate with a Master’s Degree can perform duties in planning and management, as a manager of development projects and as an independent entrepreneur with the sufficient business competencies. The Degree qualifies the student for professional duties requiring a Master’s Degree.
PEDAGOGIC MODELS FOR ACTION:
Multimodal learning methods are used in the studies. Each course includes two to three days of contact teaching, which can also be attended online. The studies emphasize both independent study and assignments completed as distant learning. A working life-based development project is an essential part of the studies.