Degree Programme in Business Management, Multimodal implementation


Select visible years, semesters and periods (when only one year is selected) by clicking buttons below. (S = Spring, A = Autumn)
Year of study 1 2 3 4
Search: ECTS 1 2 3 4 1A 1S 2A 2S 3A 3S 4A 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5 1 2 3
Building competence
Studying at a University of Applied Sciences 2
Career planning and internationalisation 2
Communication Skills 3
ICT Skills 3
Business and entrepreneurship competence
Basics of Entrepreneurship 3
SeAMK Innovation Week 2
Research and project work skills
Introduction to Research and Development 2  
Introduction to Project Work 3  
Basics of accounting 5
Basics of Marketing 4
Customer Service as a Success Factor 3
Basics of operations management 2  
Basics of law 4
Basics of Business Mathematics 3
Introduction to Economics 4
Planning and Starting up a Business 5
(Select 100 ECTS)
Professional studies common to all
Financial Managament of an Enterprise 4
Contracts and liability for debts of a company 3  
Labour Law and Payroll Management 5  
Organisational Behaviour and Leadership 4  
Internationalization of business 3  
Spreadsheet Calculations 3
Alternative professional study modules
(Select 50 ECTS)
Financial and operational planning
(Select 21 ECTS)
Competent Book-Keeper 3  
Company Law 3  
Value-added Taxation 2  
Company and Personal Taxation 5    
Preparing Financial Statements 4    
Budjeting as a Management Tool 4    
Management and Supervisory Work
(Select 15 ECTS)
Strategic management 3  
Human Resource Management 4    
Competence Management 3    
Self-management 2  
Supervisory work 3    
Marketing Competence
(Select 14 ECTS)
Brand Management 3    
Marketing Planning and Management 4    
Sales and Sales Management 4  
Internet marketing 3    
Professional Studies in Accordance with Personal Curriculum
(Select 13 ECTS)
Intellectual Property Law 3    
Service Design 3    
Business Digitalization 3  
Web Page Construction 2    
Negotiation Skills and Presentation 3  
Lean management 3    
Multi-field working life projects
(Select 0 ECTS)
Business Swedish 3  
Swedish business communication 3    
Swedish Skills of the Staff of Public Organizations, written 0                                                          
Swedish Skills of the Staff of Public Organizations, oral 0                                                          
English at Work 1 3
English at Work 2 3  
Alternative Language Studies
(Select 3 ECTS)
(Select 10 ECTS)
Business Research Methods 3    
Academic Writing 2    
Thesis 15      
Thesis seminar 0                                                          
Maturity Examination 0                                                          
Practical Training 30    
ECTS credits per period / semester / academic year 6060606060606060606060606060606060606060606060606060606060

The curriculum has been planned so that the student completes 60 ECTS credits per academic year and 30 ECTS credits per semester

Due to the timing of optional and elective courses, credit accumulation per semester / academic year may vary.


The Degree Programme in Business Management leads to the degree of Bachelor of Business Administration (BBA). The length of the programme is 210 ECTS credits (3.5 years). The purpose of the degree programme is that students know the content, meaning, and different areas of business operations. They are able to apply their knowledge and skills in practical business tasks and they are also able to assess and develop business operations.

In the basic studies, students learn about the foundations of business management and acquire skills to work in the various areas of business.

In professional studies, the student acquires the skills to act as a business expert in various fields as an expert in both domestic and international operating environments. Students have the opportunity to emphasize or combine studies in different areas of expertise according to their personal career goals.s.


The Marketing specialist is able to plan, implement, and develop marketing in a business or public organization. The student is an expert in marketing communication, customer service, product management, and customer relationship management.

The Accounting specialist has the knowledge and skills required in different tasks of financial management. They are able to maintain and develop information systems that support management and decision-making. They are also able to utilize methods for financial planning, decision-making, and management.

The specialist in Business Development is able to analyze and assess the current state of SME businesses and develop strategic plans for a business. He/she knows the meaning of innovative business ideas, networking, and continuous development as a success factor in a changing operational environment. In addition, he/she is able to use foresight information when creating new business operations or developing the existing ones. He/she has the knowledge and skills to run an enterprise.

The digital business expert can analyze the business of an SME from a digitalization perspective. They are able to acquire and customize the company's information systems so that they can make business more efficient. The digital business expert has the basic skills of programming that he has the ability to further develop. He/she is able to work on a variety of information management tasks.

The specialist in the management of Human Resources and Processes is able to operate and develop systems and processes connected with the operations of a business or organization. He/she is able to work in human resource management and development tasks.

The Specialist in International Business is able to analyze, plan, implement, and develop international business operations and has competence in international business, marketing, and management.

In addition to the above-mentioned areas of expertise, students have the opportunity to direct their studies e.g. courses in the following study modules:
- Trade and entrepreneurship
- Production economics
- Tourism
- Public procurement
- Sports management
- In the Going Global study module, students develop their ability to operate in an international business environment.
- In the Y-Zone Business Hub, you can develop your own business idea and skills as an entrepreneur during the study process.

The degree program also includes methodological studies that provide basic skills in research and development, internships that apply theory to practice, and, as a rule, a thesis commissioned by companies or other organizations. In addition to internships and theses, the aim is to expand students' gripping surfaces in working life by offering opportunities to participate in business projects and providing good skills for job search and career guidance.

Students have many opportunities to increase their international skills, experience, and understanding of cultures at different stages of their degree studies. There are e.g. courses related to internationalism and intercultural activities, as well as many opportunities to increase language skills. An extensive language program provides an opportunity to develop and expand language skills. Studies are available in Swedish, English, German, French, Spanish, and Russian, as well as Finnish as a foreign language.

Study and internship exchange periods abroad provide an opportunity to deepen experiential international competence. The student has the opportunity to complete a double degree, in which case he or she will receive a diploma from both SeAMK and a foreign partner university. Incorporating internationality into studies creates a good ability to move to an increasingly multicultural and global working life after graduation.

In addition to international mobility periods, the degree program includes opportunities for internationalization at home: experiencing and learning internationality on SeAMK's own campus. International conferences and seminars bring international interaction and opportunities for international networking to the campus. For students, the events are also an opportunity to experience different internationality and strengthen e.g. own tutoring. Acting as a tutor for international students enables international learning and offers a more comfortable and informal experience of international activities.

The implementation of sustainable development takes into account ethics and all dimensions of sustainable development. The goal of sustainable development is to help students become aware of social responsibility and to understand the multidimensional significance of sustainable development also as a working life skill. All students are offered the opportunity to participate in the optional “Sustainable Development” course.

The implementation of sustainable development takes into account ethics and all dimensions of sustainable development. The aim of sustainable development is to help students become aware of social responsibility and to understand the multidimensional significance of sustainable development also as a working life skill. All students are offered the opportunity to participate in the optional “Sustainable Development” course.


SeAMK's current strategy is implemented in the study of the degree program in business administration. Learning aims at the development of applied competence in expertise and information is produced from reliable sources based on research data, both from practical contexts and theoretical starting points. Competence can be demonstrated in many ways and competence-based assessment is applied in competence assessment.

Learning takes into account the learner's previous knowledge and interpretations and helps him/her to connect the new learning subject to his / her previous knowledge and experience base (socio-constructivism). This view of learning emphasizes social interaction and the importance of authentic tasks and environments in knowledge construction. According to it, it is important and essential to developing the student’s understanding of their own learning skills and self-assessment skills (metacognitive skills). The student’s knowledge (theoretical knowledge), doing (practical knowledge), and being (identity work) are constructed through reflection. Using appropriate learning methods, the student is helped to reflect and see the connections between these three areas.

Connectivism based on socio-constructivist learning utilizes online environments in learning. At its heart is the constant updating of information and the learner’s awareness that reality and knowledge are constantly changing.

The teaching of the degree program in Business Administration emphasizes collaboration with companies, as virtual entrepreneurship plays a key role in first-year studies, with students working in teams doing business in a virtual environment, and each internship company aims to have sponsorship.

Within the framework of the diversification of studies, various projects for working life are increasingly being carried out. Some students complete professional studies in multidisciplinary SeAMKPro projects.

During the third year of study, students complete an internship in a company or other organization, in which analytical and reflective assignments are prepared, as well as before, during, and after the internship. In the fourth year, students do their thesis as an assignment.

Learning diaries and portfolios, self-assessments, and group peer reviews are used as learning tasks that promote integration.

According to the personal curriculum, studies can be completed in business co-operation projects or business space activities by developing one's own business idea.

The courses can also be completed as virtual studies, in which case it is possible to deviate from the implementations presented in the study guide.